Meet Lily
Hi, I’m Lily Carter! I’m a virtual assistant who loves helping entrepreneurs and creatives get organized, stay on track, and finally feel like their business isn’t running them. I specialize in the behind-the-scenes details — like inbox management, scheduling, and building systems — so you can focus on the work that lights you up.
I’m all about making business feel simpler and more joyful. My clients know me as someone who’s proactive, detail-oriented, and reliable, but also approachable and easy to work with. I don’t just follow a checklist — I look ahead, anticipate needs, and keep things moving so you don’t have to.
Outside of work, I’m a big coffee enthusiast (my morning oat milk latte is non-negotiable), a proud dog mom to a golden retriever who insists on daily park adventures, and someone who loves finding new farmer’s markets, weekend getaways, and cozy bookshop corners.
your behind-the-scenes business bestie
I'm Lily Carter
I started my virtual assistant business after realizing how many small business owners and creatives were spending their days buried in admin tasks instead of doing the work they love. Over the years, I’ve had the privilege of supporting clients across industries, from coaches and designers to small business owners — and I’ve learned that no two businesses are the same, which is exactly what keeps my work exciting.
Atonement
Favorite movie:
Marketing
My degree is in:
Fall
the best season is:
Pink
the color i love is:
Acai Bowl
My favorite food is:
Fun Facts
I help small business owners simplify their day-to-day with reliable, done-for-you support. From admin tasks to inbox management and everything in between, I’m here to take the overwhelm off your plate so you can focus on what you do best. With a love for systems, organization, and making your life easier, I’m all about creating calm out of chaos, one task at a time.
I’m here to take the overwhelm off your plate so you can focus on what you do best. With a love for systems, organization, and making your life easier, I’m all about creating calm out of chaos — one task at a time.
Admin. Systems. Support. Done for you, done right.
You Focus on Big Picture — I’ll Handle the Details
email:
free download here!
The Busy Entrepreneur’s Task Delegation Checklist
(some tasks might surprise you!)
"Before working with Lily, I was drowning in admin work and constantly missing deadlines. Within a week of hiring her, my inbox was under control, my calendar was organized, and I actually had time to focus on growing my business again. She’s not just a VA, she’s my secret weapon."
— Jordan M., Small Business Owner
What My Clients Say...
"I’m a designer, and the behind-the-scenes stuff was stealing all my creative energy. Lily swooped in and handled everything from client emails to scheduling, so now I get to spend my days actually designing instead of stressing. She’s efficient, proactive, and somehow makes everything feel effortless."
— Samantha R., Creative Director
What My Clients Say...
"Launching my coaching business was exciting, but I quickly realized I couldn’t do it alone. Lily set up my systems, managed my client onboarding, and even built out my content calendar. She’s detail-oriented but also gets the big picture, which is rare. Hiring her was hands-down the best decision I made this year."
— Marcus L., Leadership Coach